This is, in synthesis , the analysis of “Pambianco Strategie di Impresa” about the trends of main international fashion and luxury company department stores located in Italy. The 20 examined companies have finished the 2015 with aggregate revenues of 5.47 billion, an increase of 15% with respect to 2014. Moreover, with respect to the triennium 2012-15 the stores overcame every turbulence, scoring a solid +28%.
Of course, this figure is favoured by some exploit linked to the beginning of the penetration in Italy of some brands. However, it must be taken into consideration that the average had to ‘suffer ‘ some heavy structural failures of the brands.
In the analysis it is especially, highlighted as the ‘ maturity ‘ is a plus. In fact, the guarantee of a greater solidity is given by the stores of most structured groups. Except some emerging phenomena like Michael Kors and Pandora, the growth is firmly in the hands of the larger companies. The first five stores in terms of turnover (in order: Inditex, Lvmh, H&M, Rolex and Richemont) express significant growth rates. (Pambianconews, 20 September 2016).